Our Blog

Welcome to our blog. Here you’ll find our collection of our ideas, tips and strategies that will help you do better business online. Make sure you keep checking back for the latest updates!

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    The Convergence of Websites and Apps

    We know that more than half of all web traffic occurs on mobile devices now. With the growth of mobile browsing, comes the rise of native apps. Native apps are applications specifically developed for a particular platform (Android, iOS, Microsoft, etc) and takes advantage of the features of that platform. They usually result in greater…

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    8 Optimisation Tips for the Mobile Web

    Now that the majority of web traffic comes from mobile devices, we need to ensure our websites are optimised for mobile users. If we need even more reason to optimise for mobile users, Google has stated that it is moving towards mobile-first indexing, meaning that it will soon use the mobile experience to determine its…

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    Creating Great Website Copy

    Enlisting the help of a website copywriter is probably the first step for most — one who fully understands what makes web copy work, how it differs from ‘ordinary’ copy and why it needs its own specialised approach. We see this mistake time and again. Website owners writing their own copy just because they can.…

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    Usability: The Key to Great Website Design

    The best website design will always have great usability. Just what is usability? It is essentially the experience you provide an user that visits your website. Did they achieve what they came to do in a fast, efficient and pain-free manner? Was their experience interesting and unique? Great usability ticks all these boxes. With an…

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    LinkedIn – The Ad Network So Many People Overlook

    LinkedIn has been the quiet achiever of social networks. It doesn’t get the attention that Facebook, Twitter, or Instagram gets but it has been growing steadily whilst Twitter and others have stagnated. According to Social Media News, LinkedIn now ranks 6th in Australia with about 8 million registered users and over 4 million monthly active…

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    Facebook Advertising – What It Offers

    Facebook is the largest social network in the world. It’s helped over a billion people connect to each other, communities and businesses. It’s a great way to see what’s happening with your connections and one of the best ways to kill time, whether it be a few minutes or a few hours. With so many…

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