Topic: Case Studies

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    The 3 Second Test for Your Website

    Website success can be determined in the first 3 seconds of a visitors experience. Getting off to a good start is critical and without it, you’ll be left having to work harder to win the visitors hearts (and money). What is the critical thing that your website has to do in the first 3 seconds (besides…

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    Banner Blindness – How to Overcome It

    Before we start I would like you to watch this video, it only lasts for one minute and if you don’t watch it, you will miss the point about how banner blindness impacts you:       This is a classic experiment that has been performed over and over and the result is astounding.  Do…

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    Should Designers Design for Themselves?

    If you’re a creative person or designer of any sort, should you be doing your own design work? Let’s take Apple Inc for instance. Arguably one of the most creative organisations today and known for designing beautiful products that change the world. Can their design skills and creativity be used to create equally amazing advertising campaigns? Surely,…

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    An Inside Look Into Our Design Strategy

    As you would have seen by now, our new website for Cornerstone Digital is up and running. You can see the post about our website rebranding here. For this particular article we wanted to focus on a few features of our new site which you may want to consider utilising on your own websites. Content…

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    Cornerstone Rebrand

    The Cornerstone metamorphosis was completed with the launch of our new website. Fully responsive with the use of content siloing, banding and parallax to engage with visitors whilst making it easy to scan and find information, it reflects some of the more recent design and development techniques, which we plan to write more about in a…

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    A New Cornerstone

    In December 2002, Cornerstone Technologies was born. There was two of us and we were excited about the future of web technologies despite the recent dot com bust. We had a vision and a plan of revolutionising web content management with an unknown CMS called webComposer. Twelve years later, Cornerstone has grown into a full-service…

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