Topic: Search Engine Optimisation

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    Digital Year in Review

    At this time of the year, it is always good to reflect on what has happened over the past year and see where the tide will be taking us for the year ahead. In this post, I will talk about the developments that have occurred over the past 12 months and how they have shaped…

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    Chrome to Signal Insecure Forms

    At the beginning of this year (2017), Google rolled out a new version of its Chrome browser that took it one step closer to a secure internet. The new version of Chrome (version 56 at that time) marked non-https pages that had password or credit card fields as “Not secure”. What they found was that…

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    Boosting your SEO with AMP optimised pages

    Ever since Google introduced mobile-friendliness into their ranking algorithm in 2015, most business owners know that they need to ensure that their website is mobile friendly. It is fair to say that internet users want web pages to open quickly on their mobile browsers, within 3 seconds, or they will abandon their search and move…

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    SEO – Past, Present and Future

    Where has 2016 gone? We’re reviewing the major SEO developments of the past year and how they impacted search rankings. What ranking factors are dominant now? Last but not least, we predict where SEO is going in 2017 and how it will impact you and your business. You’ll want to read on if you want…

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    CRO vs SEO – Do They Hurt Each Other?

    Most business owners are aware of search engine optimisation (SEO) and how important it is for most businesses. Not so many are aware of conversion rate optimisation (CRO) and how it impacts SEO. Let’s take a look at when you should focus on SEO, when you should focus on CRO and when you can do…

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    How Being Mobile Friendly Can Help Your Rankings in the Search Engines

    One of the most important factors to your online and off-line sales are your rankings in the search engine results. You already understand that ranking on the first page of the SERPs (Search Engine Results Pages), dramatically increases your traffic and conversions – that’s why we use SEO to help increase our rankings. The problem…

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