Our Blog

Welcome to our blog. Here you’ll find our collection of our ideas, tips and strategies that will help you do better business online. Make sure you keep checking back for the latest updates!

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    CRO vs SEO – Do They Hurt Each Other?

    Most business owners are aware of search engine optimisation (SEO) and how important it is for most businesses. Not so many are aware of conversion rate optimisation (CRO) and how it impacts SEO. Let’s take a look at when you should focus on SEO, when you should focus on CRO and when you can do…

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    What is HTTP/2 and How Will This Affect Your Business?

    First of all, let’s take a look at HTTP as this will make understanding HTTP/2 much easier. HTTP is short for HyperText Transfer Protocol and is the code that is used when you want to visit a website. In other words, you type an URL into your browser which then sends a request using HTTP…

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    How Being Mobile Friendly Can Help Your Rankings in the Search Engines

    One of the most important factors to your online and off-line sales are your rankings in the search engine results. You already understand that ranking on the first page of the SERPs (Search Engine Results Pages), dramatically increases your traffic and conversions – that’s why we use SEO to help increase our rankings. The problem…

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    The Problems with Thin or Duplicate Content on eCommerce Websites

    Many business owners who operate an eCommerce website, utilise product information from the manufacturer’s websites. That’s problem number one. The second problem is that the description of their products is very thin, in many cases just a few sentences. So eCommerce sites have lots of products, sometimes hundreds and thousands, but very little content and…

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    SEO Experiment: Do Queries and Clicks Influence Rankings

    The subject of this blog might be a little left field, but is something that people in the SEO world have noticed for some time now. This is that queries and clicks can influence your rankings in the search engine results pages (serps). Google doesn’t let us in on their ranking algorithms, however over time…

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    Do You Need a Developer as Well as a Designer?

    Many people think that a web designer and a web developer are the same person, it’s just a case of semantics. The problem is that you couldn’t be further from the truth, as a designer and a developer have completely different focuses when it comes to websites. In simplistic terms, a developer focuses on making…

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