Tag: google

  • View Post

    The Truth About Link Building for SEO

    Link building has had a bad rap lately and that is mainly due to websites having bad links, for example websites that have a high percentage of unnatural links or participate in paid link spam. The reason these links are bad is that they are generally created specifically to increase search engine ranking in the…

    keep reading
  • View Post

    Google Analytics – Addressing the [Not Provided] Issue

    Since October 2011, Google has been encrypting search activity, except those from Google Ads. This means that all keyword referrer data, for close to 100% of searches, is now presented in Google Analytics as “(not provided)”. In other words you cannot access organic keyword data anymore. Encrypting search activity has meant that webmasters can no…

    keep reading
  • View Post

    Writing effective SEO copy

    The major search engines are getting better at ‘reading’ your website and putting your keywords into context with the content on your site. They are responding to how much thought and effort you have put into presenting your idea, product or service to visitors. Effective SEO writing has moved beyond “keyword stuffing”, which essentially was…

    keep reading
  • View Post

    SEO tactics for algorithm updates

    Search engine optimisation is not two-dimensional; It doesn’t mean “making websites #1 in Google”. Yes, it is nice to see your website reach the top spot in the major search engine for your chosen keywords but that’s really the result of steady, sustained search engine optimisation work. It is a set of processes that keep your website…

    keep reading

Priceless tools, tips and advice on improving website performance – direct to your inbox.