Topic: Adwords | PPC Management

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    The Rules for Creating a Google AdWords Campaign

    If you’d like to generate traffic quickly, Google Ads might be the answer to your problem. According to a recent survey, there is an $8 return for every $1 invested in Google Ads. Done right, it can boost traffic, showcase a new product or promotion, and generate more leads in general. With all these benefits…

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    SEO vs PPC: Everything a Beginner Should Know

    If you’ve dipped a toe in the digital marketing pool, you’ve most likely heard of SEO (Search Engine Optimisation) and PPC (Pay Per Click) marketing. Done right, both SEO and PPC can get the results you want. They can boost traffic, leading to more conversions and sales. However, the question is, which one might work…

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