Topic: Conversion Optimisation
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Conversion Rate Optimisation Best Practices Anyone Can Implement
February 15, 2021keep readingConversion rate optimisation or CRO is an incredible way to turn website visitors into paying clients. With CRO, you’re plotting a website’s visitors journey in advance. You ensure they see the content and pages you wish them to see, giving you more chances to convince them to do business with you. In this blog post,…
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How to Write Product Descriptions That Attract Users and Search Engines
January 18, 2021keep readingIf you’d like to improve your conversion rate, you need to write product descriptions that attract both users and search engines. Depending on a host of factors like age and location, people may use different keywords to look for things online. You need to know what these keywords are, so that you can lead your…
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5 Reasons Why Google My Business Reviews are Important
January 4, 2021keep readingBefore deciding to purchase a product or hire a service provider, most people often turn to reviews both online and offline. In fact, according to a recent survey, 82% of consumers read online reviews for local businesses. People believe they’re getting honest opinions from online reviews about what products or services are truly like, helping…
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6 Tips to Avoid Overwhelming Visitors
November 9, 2020keep readingIt takes skill, talent and an aesthetic eye for good web design, but it also takes a keen knowledge of how people learn and absorb information. This is because without a good understanding of how to engage your visitors, you can overwhelm them with too much information and turn them away. As a business owner,…
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How to Reduce Your Bounce Rate and Improve Conversions
November 2, 2020keep readingIf users leave your website without viewing more than one webpage, improving your conversion rate could be difficult. A high bounce rate could prove to be damaging to your conversion rate. The more users leave your website before viewing another page, the fewer chances you have to convince them to do business with you. In…
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How to Use Facebook Messenger Chatbots for Customer Support and Lead Generation
October 26, 2020keep readingChatbots are the future of customer support. According to a recent survey, 67% of consumers worldwide have interacted with chatbots to receive customer support. If you pair chatbots with Facebook, the biggest social media platform in the world, you can get great results. The platform has over a billion users across the globe, and the…