Topic: eCommerce

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    How to Write Product Descriptions That Attract Users and Search Engines

    If you’d like to improve your conversion rate, you need to write product descriptions that attract both users and search engines. Depending on a host of factors like age and location, people may use different keywords to look for things online. You need to know what these keywords are, so that you can lead your…

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    A 3-Point SEO Checklist for Your Ecommerce Site

    Ecommerce SEO might feel like an uphill struggle at times. You need to work on your site to keep up with competitors continually, and you also need to stay on top of Google’s many updates. It can be hard to determine what to focus on to get the best results. We’ve created a 3-point checklist…

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    Product Page SEO: 11 Effective Tips for Better Sales

    Improving product page SEO is vital if you want to make more sales online. According to a recent survey, e-commerce sales are expected to account for 15.5% of worldwide retail sales. As more and more businesses strive to build their presence in the digital space, the number will only grow in the coming years. This…

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    Digital Marketing in the Time of Coronavirus COVID-19

    The entire world has been hit by the Coronavirus. When you go online, you’ll most likely see news updates showing you the latest statistics and telling you to stay home. We’re sad to say that this has affected businesses worldwide, and we can only speculate as to how and when it will end. As a…

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    Shopify SEO 2020: How to Optimise Your Ecommerce Store for Better Rankings

    Do you want to improve your Shopify store’s SEO rankings and find more customers online? It’s no secret that Shopify is a leading eCommerce platform. According to a recent survey, merchants have processed more than a billion orders on the platform with sales amounting to more than $55 billion. The platform is already powerful by…

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    Top 3 Ecommerce Trends for 2020

    It’s an exciting time to run an eCommerce store. A recent study showed that eCommerce garnered more than 2 trillion in sales in 2018. The number is expected to rise as more people get Internet access in the coming years. Another study also showed that Gen Z shops more online than millennials and boomers. This…

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