Topic: Search Engine Optimisation

A fast mobile website is more important than ever for better search engine rankings. In mid-2018, Google rolled out its Speed Update. This update made page speed a major ranking factor in mobile search results. Even if your page has excellent content, your search engine rankings could still suffer if you have a slow mobile…

If you do business online, staying on top of the Google June 2019 Core Update is vital. It could mean the difference between potential clients finding your or your competitors. On June 2, 2019, Google announced through their Twitter account that they were releasing a new algorithm update. This came as a surprise to most…

If you search for SEO strategies online, you will rarely encounter anything about image search results. This is a shame since image search is often an untapped traffic source. Gartner says that early adopters that redesign their websites to support visual search will increase digital commerce revenue by 30%. Be one of those early adopters.…

To get found online, creating good content is not enough. You have to create something better than what is already ranking in SERPs. According to a recent survey, 84.5% of US companies with at least 100 employees will use digital marketing strategies. This means the competition is fiercer than ever. Your “good” blog posts will…

Done right, SEO copywriting generates leads and increases revenue for businesses. It’s one of the most important skills to have when marketing your business online. You’re not simply writing for search engines, leaving users out of the equation. You’re combining extensive research with content that tugs at people’s emotions. This blog post will tell you…

Being an authority in your field is vital in real life. People know how much knowledge and experience you have. They trust what you say and are more willing to do business with you. The same concept rings true when doing business online. Google proved this when they rolled out their E-A-T algorithm update in…