Topic: Useful Tools

“If you build it, they will come” is no longer applicable when you’re doing business. No matter how incredible your product or service is, people won’t find it unless you market it. You might be thinking that marketing requires time and money. You’re on a tight budget. You don’t have time for every new marketing…

Your website has all the elements needed to turn visitors into loyal clients. Great design, speedy page speed and flawless content. All you have to do is sit back with a glass of wine and wait for your conversion rate to skyrocket. Well, not exactly. Having a great-looking website isn’t enough. You also have to…

The majority of business owners use Google Analytics to help them understand their target audience. Few business owners however, know about the attribution models that are also available, which can be a gold mine for improving ROI on marketing. To help you understand why these models are so useful for understanding your conversions, consider the…

LinkedIn has been the quiet achiever of social networks. It doesn’t get the attention that Facebook, Twitter, or Instagram gets but it has been growing steadily whilst Twitter and others have stagnated. According to Social Media News, LinkedIn now ranks 6th in Australia with about 8 million registered users and over 4 million monthly active…

Facebook is the largest social network in the world. It’s helped over a billion people connect to each other, communities and businesses. It’s a great way to see what’s happening with your connections and one of the best ways to kill time, whether it be a few minutes or a few hours. With so many…

Artificial intelligence is a hot topic right now. We have the likes of Google, Facebook, IBM and a whole host of other companies trying to develop and use artificial intelligence to make its services faster, better and cheaper. We will soon see more artificially intelligent driven services with computers giving us the solutions regardless of…