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In today’s landscape, more and more businesses are scrambling to build their online presence. If you’re one of these businesses, you should consider making SEO one of your top priorities. Online marketing gurus all say that you need SEO to get found by potential customers online. But how exactly does SEO benefit your business? Why…

As the most used content management system, WordPress is a popular target for hackers. According to a recent survey, over 111,000 WordPress websites are hacked every day. You don’t want your website to be one of them. Your website is your online headquarters, and first impressions last even in the digital space. Users need to…

Increasing your website traffic could benefit your business in several ways. More traffic could improve your search engine rankings because it tells search engines that people find your content valuable. It could also improve sales since more potential customers will find you. But how do you even begin to drive more traffic to your website?…

Social media platforms may come and go, but one thing is clear. Social media marketing is here to stay. According to a recent survey, there are currently 3.5 billion social media users worldwide. The number is expected to grow as more people gain access to the Internet. If the previous survey isn’t enough to convince…

Keeping track of your website’s performance is necessary for making more sales and driving traffic. Armed with the right information, you can optimise your content and offerings for maximum success. Tags are often required to track website statistics. These are bits of code that monitor user behaviours, and you need to add them to your…

Investing in a custom website may not seem worth it at first glance. You might be thinking that there are plenty of premade templates available online. Why would you possibly pay extra for something that costs less? However, a custom website could benefit you in several unexpected ways. You might discover that investing once could…