Our Blog

Welcome to our blog. Here you’ll find our collection of our ideas, tips and strategies that will help you do better business online. Make sure you keep checking back for the latest updates!

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    5 Marketing Trends That Are Coming Back

    In recent times, some old marketing trends we thought would never see the light of day again have made a fresh appearance. These trends originally grew stale as modern digital trends emerged and older ones evolved. Now, they’re popular again in 2018. Examples include direct email, physical marketing, print media, testimonials and silent videos. If…

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    User Experience Designs Tips for Creating a Great Ecommerce Website

    Ecommerce is predicted to grow more in the coming years as more and more people switch from in-person to online shopping. According to Statista, worldwide online sales are expected to account for 22% of all retail sales by 2023. As a result, competitors in your niche are most likely trying to reach potential customers online…

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    3 Ways to Earn High-Quality Backlinks (And Why They’re Important)

    When people hear of SEO, keywords are the first thing they think of. Backlinks often fall by the wayside which shouldn’t be the case. According to Andrew Lipattsev, Google’s Partner Development Manager, backlinks are just as important. Google considers them a major factor when determining search engine rankings. This means targeting the right keywords is…

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    How to Write Product Descriptions That Attract Users and Search Engines

    If you’d like to improve your conversion rate, you need to write product descriptions that attract both users and search engines. Depending on a host of factors like age and location, people may use different keywords to look for things online. You need to know what these keywords are, so that you can lead your…

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    How to Increase Your Website’s Domain Authority

    Domain Authority (DA) is an important factor developed by Moz that helps determine how your website will rank in search engines. Domain Authority scores range from 1 to 100; the higher your domain authority score, the better your website will fare in search engine result pages (SERPs). It therefore follows that if you intend to…

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    5 Reasons Why Google My Business Reviews are Important

    Before deciding to purchase a product or hire a service provider, most people often turn to reviews both online and offline. In fact, according to a recent survey, 82% of consumers read online reviews for local businesses. People believe they’re getting honest opinions from online reviews about what products or services are truly like, helping…

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