Tag: design

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    Tips on Selecting a WordPress theme

    One of the great reasons to use WordPress is that there are so many themes available, the problem is that the vast numbers of available themes can also be a huge negative. Why is this? Well, have you ever tried to wade your way through all of the WordPress themes online to decide which one…

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    No design skills? No problem! Introducing Canva.

    Ever come across a tool that you thought “Wow, this is so easy even I can use it!”?  Well, that is Canva.  A super simple and FREE solution that allows anyone to create graphics for the online world.  Don’t get me wrong, its no Photoshop (yet) but it provides such an easy-to-use solution that even a…

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    Banner Blindness – How to Overcome It

    Before we start I would like you to watch this video, it only lasts for one minute and if you don’t watch it, you will miss the point about how banner blindness impacts you:       This is a classic experiment that has been performed over and over and the result is astounding.  Do…

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    Recovering Abandoned Shopping Carts

    Did you know that abandoned shopping carts are responsible for TRILLIONS of dollars in lost sales from ecommerce sites? That’s a lot of money businesses are losing, simply because customers don’t complete the check-out process, after adding products to their cart. So what can you do to increase sales after a cart has been abandoned?…

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    13 Ways to Avoid Cart Abandonment

    The main complaint of business owners with an ecommerce website is shopping cart abandonment. This is where a customer has visited a website, added products to their cart, but has left before completing the purchase order. Abandoned shopping carts are a huge problem, demonstrated quite clearly by the latest research from the Baymard Institute (September…

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    6 Tips to Avoid Overwhelming Visitors

    It takes skill, talent and an aesthetic eye for good web design, but it also takes a keen knowledge of how people learn and absorb information. This is because without a good understanding of how to engage your visitors, you can overwhelm them with too much information and turn them away. As a business owner,…

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