Tag: web design

Website usability is more than just having your mouse-pointer stay visible and clicking on the correct links. A lot has to be incorporated for a website to have the best possible usability. The design of a site has to be very user friendly. It has to give the user a good first impression of the…

It takes skill, talent and an aesthetic eye for good web design, but it also takes a keen knowledge of how people learn and absorb information. This is because without a good understanding of how to engage your visitors, you can overwhelm them with too much information and turn them away. As a business owner,…

Now that the majority of web traffic comes from mobile devices, we need to ensure our websites are optimised for mobile users. If we need even more reason to optimise for mobile users, Google has stated that it is moving towards mobile-first indexing, meaning that it will soon use the mobile experience to determine its…

In my Digital Year in Review, I identified that the major trend underpinning the biggest developments in web was mobile. It drove changes in the way we design, develop, manage and promoted websites throughout 2017. Mobile will continue to influence the year ahead and beyond, but what other technological trends will come of age in…

At this time of the year, it is always good to reflect on what has happened over the past year and see where the tide will be taking us for the year ahead. In this post, I will talk about the developments that have occurred over the past 12 months and how they have shaped…

One of the most important factors to your online and off-line sales are your rankings in the search engine results. You already understand that ranking on the first page of the SERPs (Search Engine Results Pages), dramatically increases your traffic and conversions – that’s why we use SEO to help increase our rankings. The problem…